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& the UK from South Florida since 2006!

Bullseye Internet Marketing

Google Local Services Ads For Funeral Homes

Getting you in front of more potential customers using pay-per-lead ads

The World’s Biggest
Search Engine

As a funeral home director, you know that when an individual needs funeral services, they want someone they can trust. And while funeral home advertising isn’t always needed, showing up matters when a family is searching for a professional.

More than 95% of people start a search for products and services online, which means you need to stand out from the crowd to be able to help more people. The best way to do that is through Google Local Services Ads! These ads are cost-effective (pay-per-lead, not pay-per-click) and highly successful at helping you show up when people need you. 

While only available to specific businesses, funeral homes are eligible to participate under the care category, which also includes those listed below:

  •  Animal Rescue
  •  Child Care
  •  Pet Adoption
  •  Pet Boarding
  •  Pet Grooming
  •  Pet Training
  •  Veterinarian

If you’re ready to access a powerful marketing platform and answer more calls from potential customers,  

Why Use BullsEye Internet Marketing to Manage Your Funeral Home Advertising?

Our clients choose us because they want to maximize their Google Local Services Ads and get a consistent return on investment. They also want to spend more time answering incoming calls and talking to potential customers and less time managing ad campaigns. 

We have decades of marketing experience and are highly effective at optimizing funeral home advertising for our clients. And with our sophisticated call and conversion tracking software, you can easily track the positive outcomes. 

Here’s a behind-the-scenes look at how we approach funeral home advertising.

3 Simple Steps


We offer a free initial consultation where we’ll take time to understand your goals.


Next, we research the local competition and develop a strategy to help you stand out!


Finally, we build a custom solution to maximize your advertising results.

What’s Included in our Local Service Ads for Funeral Businesses?

Our services include what you need to be successful, which we define as showing up, standing out, and hearing from more potential customers!

Below are some ways we boost your visibility with Google Local Services Ads.

Local Services Ads

Are you ready to improve your funeral home advertising results?  Click here or call (954) 833-7365 for a free consultation.

Profile Audit

A business profile is required by Google to run local services ads. So, our team will help you start from scratch or finish (and refresh) any draft you started. We help our funeral home professionals navigate the entire process, from basic details to completing the strict license, background, and insurance checks.

Campaign Setup

Once you finish a profile, Google will generate ad options using AI. At BullsEye Internet Marketing, we don’t want to rely on AI-driven suggestions, so we take a hands-on approach that adds customization and better results!


Funeral home advertising can be complicated, and it’s critical to optimize your campaign to achieve the best outcomes, which is serving more people. Our experienced team will actively manage your account (sometimes daily) to elevate what’s working and correct what’s not. We also handle lead disputes which can cost you time and money.

Reputation Management

If you want your ads displayed as often as possible, focusing on your reputation is vital. Google measures your responsiveness to inquiries and reviews (both positive and negative) and allows for extra credibility boosters like getting Google Screened. We’ll help you take advantage of any reputation-building opportunities that will improve your visibility (and success)!

Business Growth

We only accept clients we know will benefit from working with BullsEye Internet Marketing. For that reason, we track metrics that matter – like increased calls and sales that measure authentic business growth!

What Makes BullsEye Internet Marketing Different?

One of the most significant differences you’ll notice about our agency is the commitment to integrity. We never promise ridiculous results that sound great – but aren’t realistic. Instead, we tell our clients what to expect from their marketing dollars – down to the anticipated increase in calls – and sales! If we’re not the best partner for your business, we’ll be upfront about that too!

BullsEye Internet Marketing started in 2006 and has continued to expand because of the exceptional results our clients achieve. We’re so sure that we can help you be successful that we don’t require long-term contracts. Our clients stick with us because they love their results – not because of a contract agreement!

Additionally, we only work with one company per industry per geographic area, which gives our clients an advantage over the competition. When you become a client, we work with you exclusively to grow your local visibility, whether in the U.S., Canada, or the UK!

Finally, if you work with BullsEye Internet Marketing, get used to world-class customer service. We are super responsive (even after hours) because clients are the priority above anything else!

Need More? You got it!

BullsEye Internet Marketing is a Google AdWords Certified Partner, which means we understand how to get results for funeral homes and increase your visibility on the world’s most popular search engine!



What is the best funeral home advertising?

One of the best advertising options for funeral homes is Google Local Services Ads. These pay-per-lead ads are only available to businesses in specific categories, making them exclusive and effective. In addition, local services ads are highly visible, showing above organic and other paid search options. 

To learn more about Google ads for funeral homes or to request a free consultation, click here or call (954) 833-7365.

What are Google Local Service ads?

Google Local Services Ads are a pay-per-lead advertising option from Google. Unlike pay-per-click, Google Local Services Ads only charge you for leads that contact your business directly. These ads appear at the VERY top of page 1 of Google search engine results (above PPC and organic results), and they’re targeted to local users.

Businesses must be in the home and business services, health, learning, wellness, or care field to be eligible for Google local ads.

What is the difference between Google Ads and Google Local Services Ads?

Google Ads is a pay-per-click option that is not restricted by business category. Google Local Services is only available to specific business categories and is a pay-per-lead model.

Google Service Ads also incorporate Google Screened or Google Guaranteed designations, which boost consumer confidence. 

How do I access local service ads on Google?

You can visit Google’s LSA page to get started or reach out to the BullsEye Internet Marketing team for help setting up your ads.

What is Google Local Service Ads phone number?

You can reach the Google Local Ads team by calling 1-833-272-1444 or visiting Google’s LSA page https://ads.google.com/local-services-ads/ . 

How do I run local service ads on Google?

To start, visit Google’s LSA page or contact the BullsEye Internet Marketing team at (954) 833-7365.

What are local service ads on Google Ads?

Google Local Services Ads is available to businesses in six categories and is a unique pay-per-lead model. Local service ads incorporate Google Screened or Google Guaranteed designations and are displayed at the very top of search engine results pages (SERPs). To learn more, check out our blog on Local Services Ads here.

Is Google Ads the same as local service ads?

No. Google Ads is a pay-per-click option available to businesses in any category. Google Local Services is restricted to specific business categories and is a pay-per-lead model. 

Additionally, Google Service Ads incorporate Google Screened or Google Guaranteed designations, which boost consumer confidence and are not available on Google Ads.

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