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Bullseye Internet Marketing

Google Local Services Ads

Getting you in front of more potential customers using pay-per-lead ads

The World’s Biggest
Search Engine

More than 95% of searches for products and services start with an online search, so if you’re not showing up on the world’s biggest search engine, you’re missing out (and we can’t have that)!

At BullsEye Internet Marketing, we can help you show up using a number of services, including traditional SEO, and pay-per-click advertising. But wait, there’s more!

Google Local Services Ads is a next-level resource for businesses in specific categories. If you’re in one of those categories, you can gain access to pay-per-lead advertising at its best!

We’re talking about paying ONLY for qualified leads that call or message you (not wrong numbers, spam calls, or calls from outside the target area or services you’re promoting)! And using ads that appear at the top of Google Search results (above organic and other paid options).

Business Categories

Here’s a quick look at the business categories that are eligible for Google Local Services Ads

Child Care Services

Funeral Homes

Health Care Services

Home Services

Learning Services

Legal Services

Pet Care Services

Real Estate Services

Legal Services

If your business falls into a category shown above and you’re ready to answer more calls from potential customers,
click here or call (954) 833-7365 for a free Google Local Ads consultation.

Why Choose Google Local Services
Ad Management?


Google Local Services Ads are a powerful way to boost your online presence and talk to more people who want what you offer! Plus, they are pay-per-lead, which means you only pay for QUALIFIED LEADS! With local service ads management from BullsEye Internet Marketing, you can avoid wasting time on tracking and optimization and spend more time turning inquiries into happy customers! Our team has spent decades optimizing and tracking ad campaigns, and we use that knowledge to make Google Local Ads your secret marketing weapon! We also track calls and conversions so you can be confident of the exact return on your investment.

Here’s a behind-the-scenes look at how we help clients get the most from Google Local Service Ads!

3 Simple Steps


We always begin with a free initial consultation to assess and explore your business and marketing goals.


Next, we research your competition and develop a strategy to help you stand out!


Finally, once we understand your goals and competitors, we design a custom solution to maximize Google Local Services Ads results.

What’s Included in our Google Local
Services Ads Management?


At BullsEye Internet Marketing, we include what you need to optimize your ads and show up in front of more people on Google who want what you offer (a win-win scenario). Below are some ways we maximize your visibility with local service ads from Google.

Local Services Ads

Are you ready to have your phone ring more often with potential customers?

Schedule your free consultation and ask us about Google Local Service Ads for your home, business, health, learning, wellness, or care service business!

Profile Audit

Before running Google Service Ads, you must complete a Local Services Ads profile. Our team can audit any existing listing or help you build what you need from scratch – before creating your ads campaign. We include support for the whole process, including navigating the strict insurance, background, and license checks required to get started.

Campaign Setup

Next, Google will generate a preview of your local service ads using details from your business profile. While it may be tempting to use AI to get started, we find that our hands-on approach, complete with ad customization, will improve your results dramatically!


Optimization of any ad campaign is critical for ongoing success. We want to know what’s working and make adjustments to improve what’s not. With BullsEye Internet Marketing, you’ll have an experienced team reviewing your campaigns frequently (as often as daily) to get the best results possible from local services ads! We’ll also manage any lead disputes necessary to avoid paying for an unqualified inquiry.

Reputation Management

With Google Local Services Ads, your reputation matters. The platform integrates options to improve credibility and measures other reputation metrics like positive reviews. Those positive reviews can determine how often your local service ads are displayed, which is why we can help you collect and manage as many as possible!

Beyond reviews, Google offers designations like Google Screened and Google Guaranteed. Both require completing checks (like background, licenses, etc.) and provide a bright green check that signals to consumers that you’re backed by Google. Google Screened means you’ve successfully passed the stringent review process, and Google Guaranteed goes a step further by offering a money-back guarantee for consumers. All businesses can complete Google Screened. Google Guaranteed is reserved for those in the home services category.

Business Growth

We only work with clients we believe will have a profitable return on investment (ROI) from working with our team. It’s one of the primary reasons we track calls and reports that measure actual business growth!

What Makes Us Different?

At BullsEye Internet Marketing, we prioritize transparency and integrity for clients. That means we avoid making over-the-top promises that sound great but never happen. We believe in telling you precisely what you can expect from your marketing dollars, down to the anticipated increase in leads, calls and sales. If we’re not a good fit for your business or goals, we’ll be honest about that too!

We started BullsEye Internet Marketing in 2006, and we’ve continued to be successful because we deliver for our clients. We’re so confident that we don’t require long-term contracts to hold you hostage. Our clients stay with us because they see the value in what we do for their business!

Lastly, we deliver world-class customer service! Our clients are used to us being super responsive to their needs (and questions). Our team commonly responds right away (even after hours) because our clients are the top priority!

Need more? You got it!

BullsEye Internet Marketing is a Google AdWords Certified Partner, which means we know what we’re doing when it comes to Google Service Ads and improving your visibility on the world’s most popular search engine!



What are Google Local Service ads?

Google Local Services Ads are a pay-per-lead advertising option from Google. Unlike pay-per-click, Google Local Services Ads only charge you for leads that contact your business directly. These ads appear at the VERY top of page 1 of Google search engine results (above PPC and organic results), and they’re targeted to local users.

Businesses must be in the home and business services, health, learning, wellness, or care field to be eligible for Google local ads.

What is the difference between Google Ads and Google Local Services Ads?

Google Ads is a pay-per-click option that is not restricted by business category. Google Local Services is only available to specific business categories and is a pay-per-lead model.

Google Service Ads also incorporate Google Screened or Google Guaranteed designations, which boost consumer confidence. 

How do I access local service ads on Google?

You can visit Google’s LSA page to get started or reach out to the BullsEye Internet Marketing team for help setting up your ads.

What is Google Local Service Ads phone number?

You can reach the Google Local Ads team by calling 1-833-272-1444 or visiting Google’s LSA page https://ads.google.com/local-services-ads/ . 

How do I run local service ads on Google?

To start, visit Google’s LSA page or contact the BullsEye Internet Marketing team at (954) 833-7365.

What are local service ads on Google Ads?

Google Local Services Ads is available to businesses in six categories and is a unique pay-per-lead model. Local service ads incorporate Google Screened or Google Guaranteed designations and are displayed at the very top of search engine results pages (SERPs). To learn more, check out our blog on Local Services Ads here.

Is Google Ads the same as local service ads?

No. Google Ads is a pay-per-click option available to businesses in any category. Google Local Services is restricted to specific business categories and is a pay-per-lead model. 

Additionally, Google Service Ads incorporate Google Screened or Google Guaranteed designations, which boost consumer confidence and are not available on Google Ads.

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